Zara’s Marketing Nightmare and the Power of the Boycott
Zara has faced a barrage of backlash after the release of their “Collection 04_The Jacket” campaign, fronted by model Kristen McMenamy. Many ...
Tag: Boycott
Banning the Boycott, or Not
Skift Take This year, more anti-LGBTQ bills are brewing in the U.S. than ever before. While boycotting may seem morally ...
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